
Startup HR for people-focused founders
Grow your business and your team with confidence and ease
Trusted by Startups and their ecosystem partners for over a decade, we take pride in our unique Startup HR expertise and practical approach that never fails to engage (and delight!) our driven startup clients.
Are you a funded startup leader struggling with
how to develop your company’s first HR foundation, hire a great team and grow your own HR skillset?
You care. You want to get it right.
You’re not alone! Like you, the founders we’ve supported understand that building a thriving business requires a welcoming and engaging work culture that’s fueled by a happy and efficient team.

You might be asking yourself

How do I hire, engage and grow the right team?

What HR tools does my early-stage startup need?

How do I respectfully part ways with an employee?

How do I properly onboard new employees?

What agreements do I need to have in place?

What’s the best way to share feedback?

How do I prepare for a difficult conversation?

Where do I even begin…
We get it!
When you don’t know what you don’t know, and it’s your first time building a team, it can feel complicated and confusing. It doesn’t need to be this way.
Here’s the good news:
You don’t have to figure this out alone. Since 2007, we’ve provided game-changing HR guidance to 60+ people-focused founders to address these common questions, and more. Bring your HR questions. We have the answers.
You don’t have to guess your way to success. We specialize in startup-specific HR. Our time-strapped clients rave about our practical approach to building simple and scalable HR systems that make growing a breeze!

As a founder, you have ambitious goals for your business.
You know you can’t do it alone, nor do you want to.
We can help!

Services for Founders
You’ve secured funding for your big idea. It’s go time! Your team’s about to grow. You want to proactively put the right HR systems in place to attract a happy, connected and efficient dream team that’s plugged into your vision.
Not sure where to start?
Collaborate with us and skip the guesswork!
We’ve guided dozens of founders to help create their first, simple and scalable HR foundation, with all the must-have essentials startups need.

Services for Incubators, Accelerators & VCs
Trusted for well over a decade by startup ecosystem partners, Shine HR takes great pride in the quality of the founder-focused HR expertise we deliver.
Our straightforward approach connects with busy founders and their teams who consistently praise our ability to make HR accessible, engaging and fun!
Invest in your startup leaders by giving them access to our proven early-stage HR programs. Give them the tools & skills they need to confidently grow a thriving business (and their valuation!) alongside a team they love.
